44. Therapy Intensives with Steffeny Feld: How AI Can Help You Scale

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Therapy Intensives with Steffeny Feld: How AI Can Help You Scale

Therapy intensives are one of the most powerful ways to offer deep, focused client work—while also creating space in your schedule and increasing your income potential. And when you combine that with the right AI tools? You can scale even faster, with more ease and less burnout.

In this bonus episode of Run Your Private Practice with AI, I’m joined by Steffeny Feld to talk all about therapy intensives and how AI can support you in creating a streamlined, scalable model. We chat about her journey into intensives, what therapists often get stuck on when building them, and how tools like ChatGPT and automation can help you design, plan, and promote your intensive offer without starting from scratch.

AI Tips You Don’t Want to Miss:

  • How Steffeny structures therapy intensives for maximum client impact
  • Where AI fits into designing the flow and content of an intensive
  • Tools and prompts you can use to get started with your own intensive
  • Ways to use AI to streamline onboarding, scheduling, and follow-up
  • How AI can support you in creating a scalable, sustainable model

Mentioned in this episode:

Connect with Steffeny:
Website: https://www.intensivedesignlab.com/

Connect with me:

Sponsored by Alma: www.helloalma.com/kym
Sponsored by Berries: www.heyberries.com/therapists

Transcript:

[00:00:00] Kym: We’re just doing a quick drop in. this is Stephanie Feld. I absolutely love her. I wanted to bring Stephanie in just to talk about her free intensive summit that’s coming up. Stephanie, I wanna turn it over to you and have you let everybody know about your summit and what all’s included, we’re always trying to scale up. We’re always trying to find more time. We’re trying to streamline things, we’re trying to automate things. So intensivess are perfect for that, in my opinion, because if you frame it right, you could literally have one intensive a month and then go live in Mexico if you want to, and have, everything paid for from just one intensive. But let talk about that. Let’s tell everybody what Intensivess are and then what the summit is. This free summit is that you’re offering to the therapist community. 

[00:00:42] Steffeny: Yes. Most of the time therapists are like, wait, what is an intensive? And I think I know, or maybe I did it already, but I’m not really sure. Or maybe you’ve been doing it for a long time. That’s awesome. So it’s essentially creating immersive experience for clients that is beyond the 53 hour. That we’ve been trained that therapy has to look like. So depending on who you see, the work you do. The actual length of your sessions or the frequency of your sessions could change because the intensive model or format is like highly adaptive, but essentially it’s a longer experience.

[00:01:25] So my favorite is doing three day intensivess that are three hours each day. And I’ve done it with, you know, ongoing clients when I still had a weekly practice, but these days I do intensives exclusively. And they are brief experiences for people who are completely new to me and new to my practice. 

[00:01:45] And so, I think the amazing benefit of intensives that we don’t really name that much is it is a lot less like admin burden, right? Yes. Because if you’re meeting with one client days, that’s three case notes. That could be your entire week is just three case notes. Yes. And if you’re using something like berries mm-hmm. Where it’s, you know, scribing for you in the background, then you only have to review it and click that amount of time. And so it’s amazing. A huge. decrease in like administrative tasks.

[00:02:24] Yes. And then, the benefits that I think we could all imagine is that clients, get so much more out of it, the transformation and the impact of what they can accomplish. Mm-hmm. During three days is exponential. It doesn’t even equate to like, three hours. You know? You’d be like, well, it’s just the same as like we met three hours.

[00:02:46] We do that every month, you know, three hours. Yeah. It is not the same that uninterrupted time. Mm-hmm. The client breakthroughs are. exponential. And then that’s amazing people are willing to invest when you’re getting more, they’re walking away with a lot more. So that investment or the price can be a lot more those premium private pay rates.

[00:03:10] So it really is an exciting way to say, let me. reimagine what my practice could look like. So that I am earning more than I have before, while working less, and I’m still, helping clients with this transformation like this. The meaning of the work isn’t lost. It’s not like all of a sudden mm-hmm. Like greedy. Yeah, exactly. You just it for the money, like you can make. Six figures while still providing these like really life changing and transformational experiences. So 

[00:03:42] Kym: amazing. Incredible. Yeah. Yeah. Yeah. And I mean being able to charge those premium rates and not have to see like 30 clients a week, like that kind of thing is just So time saving. And so like, getting away from that burnout model, like. I talk about this in my podcast, the Traveling Therapist podcast all the time. Like I used to do that. I used to see like 40 clients and then I would take eight weeks of vacation a year. So it was like I would cram ’em all in and then take a vacation, cram ’em all in, take a vacation.

[00:04:06] I was so exhausted. Like I couldn’t even relax on the vacation because I was so tired. But being able to scale up to this model, be able to see maybe like if you could see two clients a week in an intensive, that’s six hours of work. Yeah. And you’re getting paid that premium rate and using berries.

[00:04:22] Barry’s will record up to two and a half hours of a session. So you just click the note, put your personalized intensive format, note in there, and be done with it. And you’ve got this perfect note. You’re done with the client. Move on, spend the rest of your week like relaxing or doing whatever you wanna do.

[00:04:36] Right. Whatever you want. Yes, exactly. Developing digital products with AI so you can make more money scale up, you have more time and freedom for that type of stuff that we talk about all the time specifically about how do I scale up, you know, using ai, 

[00:04:50] Steffeny: well I, you know, that is my story. I shifted to an Intensivess only model. Yeah. And then suddenly I had two weeks of my month that wasn’t dedicated to anything. And after I like That’s amazing. Rested and felt like a rejuvenated person. I was like, I wanna teach, I wanna create. And that’s how the intensive design lab. Was born.

[00:05:14] Otherwise, there’s literally no way I could plan a summit. That’s free. Yes. For people. Yes, because I, like many of us, I was in back-to-back sessions four or five days a week and came home like, pretty crabby and didn’t wanna speak to my family members because I had already talked too much.

[00:05:35] Kym: It’s like the, the boyfriend, right? Like he doesn’t talk to anybody all day. I come home and he’s like, I know. I’m like, oh my 

[00:05:40] Steffeny: God. Oh, I literally, but now. I still get to have like the best moments I love of why I love that, why I’m in this field, with people. I feel like I traded the best and got rid of the worst, honestly. 

[00:05:55] Kym: Yeah. Yes. 

[00:05:57] Steffeny: It didn’t, I mean, it wasn’t like a, I just decided, and then that happened, like there was like a journey there, but Yeah. But it’s pretty incredible. And you’re talking about scaling up, like Yeah, I have a course. Mm-hmm. I have digital products, my income has. Also grown exponentially. Yes. And it just, It can really change your life. 

[00:06:16] Kym: It really can. Oh my gosh. I get so excited about the topic. Every time I talk to Stephanie, I’m like, you guys have to have this information. Tell us real quick, what’s in the summit.

[00:06:25] I know there, there’s so much information, but if you could just kind of like tell everybody so they know what they’re getting. There’s a, the link here, you guys is totally free. If you attend the day of or go watch the recordings within 24 hours with them being released, you get it for free. So this is not something you have to pay for that link.

[00:06:41] They’re like tracked, like who signed up for it, but it literally is totally free for you if you watch it like that. But Stephanie, maybe tell ’em just like, what all’s in there and then I’ll try to tell ’em my contribution. Yes. 

[00:06:51] Steffeny: And then say your contribution, because it’s like ai amazing. The quick overview, it’s a four day summit. Brought together over 20 experts in our therapy space. We’re talking about therapists are sharing about what their intensives look like, giving you the inside peaks. You can have some tangible ideas and inspiration about what it can be. On day two we’re talking about intensives and just the high impact, high value nature.

[00:07:19] How they can be charged at premium private pay rates. What does that look like? What gets in the way? And then day three is all about intensives being in demand. So there’s marketing. Across all the days there’s so many amazing people. But we have Amber Leida, Anna Walker, oh my gosh, Allison Pier.

[00:07:38] You know, some like phenomenal people who are really, really cool to learn with. Talking specifically about their hot takes on intensivess and marketing. And then day four, it’s all about intensives being a simple and sustainable shift. So I’ll be. Offering the Grand Finale Masterclass all about, okay, what does it actually take to add them to your practice and how can you do that with ease?

[00:08:06] So you can bring in more income and help clients have more breakthroughs. So. that’s the overview of what’s going on. It’s amazing. Like you said, it’s, it’s all free. You can upgrade to get the recordings if you’re like, I wanna come back to this, The upgrade also includes a private podcast feed and over a thousand dollars worth of bonuses from, oh my gosh.

[00:08:27] So I’ll just say one, anna Walker. Amazing. Good friend of mine, she contributed to the all access pass, her copy workbook for how to write your intensive pay. Whoa, 

[00:08:40] whoa. So if you attend the summit, or if you already, you know, you, maybe you already offer intensives and you’re like, yes, I wanna do this.

[00:08:46] Well, look, you now you have exactly what you need to add it to your website so you can start, getting people’s attention and letting them know it’s available. So really, really practical, fun. Things in there. And Okay. That’s like the perfect segue, right? Yeah. Let’s hear about your, your ai.

[00:09:05] Yes. I don’t know what day, what day is mine? It’s day one day. Reimagining what therapy can look like. And I think your, your AI prompts do exactly that. Thank you 

[00:09:20] Kym: so much. Yeah. So my contribution is, you know, you guys obviously know I’m obsessed with ai, so I was like, Stephanie, why don’t I put together some AI prompts using chat pt, they can help you design, get started with the design process of a therapy intensive.

[00:09:36] So. I put together this really cool workbook with all the prompts, and Stephanie and I went together through chat to bt. This is especially important for some of you new people to ai. I show you exactly how to put the prompts in, how to get good answers, how to interact back with it, and it literally goes through everything to like defining what your intensive niche should be to

[00:09:56] how should I structure this thing? What should I charge for it? How can I market it? And then how can I like promote it on social media? So it’s a workbook that walk walks you through that whole process using AI that’s totally free and included if you go to the first day. And then if you upgrade, you get the workbook and all that stuff, you have access to it forever.

[00:10:15] And then I think this is like not. Set in stone, but I think Stephanie and I in July with the clinical AI club, we’re gonna do the whole month dedicated to intensives. I’ll give you that workbook a little more in depth. And then Stephanie’s gonna come in and talk a little bit more about intensives that month in July in the clinical AI club.

[00:10:33] So those of you that are a member, you’re gonna get access to that of course, and set of the club in July. A special little AI intensive mastermind. I guess we could call that. 

[00:10:43] Steffeny: Yes. Excited about that. Doesn’t have to be a heavy lift, right? With ai. Yeah. Simple. Seriously. The brain power serious. Makes it so 

[00:10:50] Kym: easy. Yes. Oh my gosh. Stephanie, thank you, I’m so excited. Thanks for allowing me to be a contributor too. Really glad about that.